NGB BV · Hasselt, Belgium
Helping Chinese sellers succeed in Europe.
NGB BV is a Belgian marketing consultancy. We guide e-commerce sellers from China through European market entry, growth marketing, localisation and compliance — with clear agreements and transparent reporting.
Services
Advisory for selling into the European market
We work as an independent consultancy. Every engagement is scoped in writing before work begins, so you know exactly what you are paying for.
EU market-entry strategy
Assessment of your product range, target countries and sales channels, resulting in a concrete, prioritised plan for entering the European Union market.
Performance & affiliate marketing
Set-up and management of performance campaigns and affiliate programmes, tailored to European platforms, publishers and consumer behaviour.
Localisation advisory
Guidance on adapting product content, store copy, branding and customer communication to European languages, cultures and buyer expectations.
Compliance guidance
Practical direction on EU e-commerce requirements — consumer protection, VAT and OSS basics, product labelling and marketplace policies. Where formal legal or tax advice is required, we refer you to qualified specialists.
How we work
A clear process, from first call to reporting
Intake
Every seller's starting point is different, so we begin with yours. We look closely at your specific situation and advise from there: which platforms suit you best, which content opportunities exist and how to approach them — supported by analyses of your target countries.
Proposal & agreement
You receive a written proposal with a defined scope, timeline and fees. Work starts only after a signed service agreement.
Execution & reporting
We deliver the agreed work and report on progress and results at agreed intervals, so you always know where your budget goes.
About us
A Belgian consultancy built on European e-commerce experience
NGB BV was founded by Nils Geebelen, a Belgian marketing professional with hands-on experience in European e-commerce, performance marketing and affiliate marketing.
We started NGB BV because we saw the same pattern again and again: sellers from China with strong products and competitive prices, held back in Europe by unfamiliar platforms, languages, consumer expectations and regulations.
As a company registered in Belgium — in the heart of the EU — we combine local market knowledge with a working understanding of how Chinese e-commerce businesses operate. We are deliberately a consultancy, not an agency network: you deal directly with the people doing the work.
Company details
- Legal name
- NGB BV
- Legal form
- Private limited company (BV) under Belgian law
- Company number
- KBO/CBE 1040.283.230
- VAT number
- BE 1040.283.230
- Registered office
- Pallekensbergstraat 30
3511 Hasselt, Belgium - Founder
- Nils Geebelen
Contact
Start the conversation
Tell us briefly about your products and which European markets you are targeting. We reply to every serious enquiry, in English or Chinese.
Legal & privacy
Legal information
Governing law and terms
All offers, agreements and services of NGB BV are governed by Belgian law. Disputes fall under the exclusive jurisdiction of the courts competent for the registered office of NGB BV. Unless agreed otherwise in writing, invoices are payable within 30 days of the invoice date.
Nature of our services
NGB BV provides marketing and business consultancy services. We do not provide regulated legal, tax or financial advice; where such advice is needed, we refer clients to qualified professionals.
Privacy policy (GDPR)
NGB BV, with registered office at Pallekensbergstraat 30, 3511 Hasselt, Belgium (company number KBO/CBE 1040.283.230), is the controller for the personal data processed via this website and in the course of our services, within the meaning of Regulation (EU) 2016/679 (GDPR).
What data we process
This website does not use analytics or marketing cookies and does not collect data automatically beyond standard server logs of our hosting provider. When you contact us by email or WeChat, we process the contact details and business information you provide (such as your name, company name, email address and the content of your message).
Why we process it
- To respond to your enquiry and communicate with you (legal basis: legitimate interest, or pre-contractual steps at your request);
- To prepare, conclude and perform a service agreement (legal basis: performance of a contract);
- To comply with legal obligations, such as accounting and tax rules (legal basis: legal obligation).
Retention
We keep enquiry correspondence for as long as needed to handle your request and up to two years thereafter. Data relating to contracts and invoices is retained for the periods required by Belgian accounting and tax law (generally seven to ten years).
Sharing and transfers
We do not sell personal data. We share data only with service providers necessary for our operations (such as email, hosting and accounting providers) and with authorities where legally required. Where communication takes place via WeChat, data may be processed outside the European Economic Area by the operator of that platform under its own privacy terms.
Your rights
Under the GDPR you have the right to access, rectify and erase your personal data, to restrict or object to processing, and to data portability. To exercise these rights, contact us using the contact details on this website. You also have the right to lodge a complaint with the Belgian Data Protection Authority (Gegevensbeschermingsautoriteit, www.dataprotectionauthority.be).
Last updated: August 2026.